A new digital customer experience
Magasin Du Nord is a luxury and fashion chain with department stores spread all over Denmark. Their customers enjoy a combination of a premium experience in terms of brands, service and interior design in their stores.
We were therefore intrigued, when they asked us to help them create the first steps of a digital member club experience. The app serves as a substitute for the physical Goodie Card the loyalty members club of Magasin du Nord. This card provides access to exclusive events, deals and great offers.
A convenient digital members club
You can easily bring your digital membership card with you now – but on top of that, the app also serves as a place to view your receipts, personal information and the advantages of the club membership.
The cherry on the top of the cake is Magasin du Nords digital vouchers - Goodie Bags creates an omnichannel experience where the app is connected with the in-store presence and drives traffic to their locations. The app exclusively brings you offers to use at each of their malls and individual brand stores – as long as you have your new digital Goodie Card.
![Sign up for Goodie Card easily](https://shape.dk/hs-fs/hubfs/Website/XX_Shape-theme-2022/Images/Magasin%20Goodie%20Card%20site.jpg?width=2500&height=1100&name=Magasin%20Goodie%20Card%20site.jpg)
![Your digital card](https://shape.dk/hs-fs/hubfs/Website/XX_Shape-theme-2022/Images/Magasin%20Goodie%20card.jpg?width=1321&height=1100&name=Magasin%20Goodie%20card.jpg)
![Login to get all your advantages](https://shape.dk/hs-fs/hubfs/Website/XX_Shape-theme-2022/Images/Magasin%20lgin.jpg?width=1800&height=1506&name=Magasin%20lgin.jpg)
![Get exclusive club offers](https://shape.dk/hs-fs/hubfs/Website/XX_Shape-theme-2022/Images/Magasin%20offer%20to%20be%20accepted.jpg?width=1258&height=1042&name=Magasin%20offer%20to%20be%20accepted.jpg)
![Monthly club competitions based on purchase](https://shape.dk/hs-fs/hubfs/Website/XX_Shape-theme-2022/Images/Magasin%20profile%20page.jpg?width=2500&height=1526&name=Magasin%20profile%20page.jpg)