The High Stakes of the App Industry: Why Mediocrity Doesn't Pay Off
Discover why mediocrity in app development doesn’t pay off. Explore the benefits of native app development and strategies for top-tier market success.
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Shape
Enhancing User Engagement: The Power of Personalisation
Discover the 2024 Mobile App Trends report: Enhance user engagement through powerful personalisation strategies in your content-based apps.
Balancing Act: The Winning App Notification Strategy
Unlock the winning strategy with our 2024 Mobile App Trends report: Master app notifications for enhanced user engagement and retention.
OS Ecosystem: The Win-Win Strategy for Businesses
Unlock app success with our 2024 Mobile App Trends report: Explore how the OS ecosystem enhances user experience and boosts conversions.
The Loyalty Advantage: How Reliable Apps Drive Growth
Explore the 2024 Mobile App Trends report: Discover how app reliability fosters user loyalty, enhances engagement, and drives sustainable revenue.
Shape Celebrates Triple Wins at Danish Digital Awards 2024
Shape wins three bronze awards at Danish Digital Awards 2024, securing 11 nominations and highlighting their expertise in mobile experience, AI, and UX design.
Our Bright Future: A Message from the CEO
Introducing Framna, the new brand identity of Shape and Bontouch. Our mission: creating world-class digital products with our partners. Discover our ambitious journey!
Framna: “Our ambition is to become the world's leading digital product agency”
Joacim Jeppesen is the new Group CEO of Framna, formed by Shape and Bontouch. He will lead growth, hiring 1,000+ employees and expanding globally to become a top digital product agency.
Our Takeaways from KotlinConf 2024
Another year and another set of exciting updates to our favourite language Kotlin. Dive into four developers' insights from KotlinConf 2024.
Google I/O 2024: Reflecting on an AI-Driven Future and the Evolution of Android Development
Google I/O 2024 highlights AI advancements and Android updates, including Kotlin Multiplatform support and Android 15 enhancements, promising exciting opportunities for developers.
Real Needs, Real Solutions: The Key to Building Apps That Matter
Unlock the secrets of app success with our Mobile App Trends 2024 report: Solving real user needs and prioritising user experience
Shape becomes the most nominated product-focused agency with 11 nominations at Danish Digital Awards
App-focused digital product agency Shape has been nominated for an impressive 11 awards at this year's Danish Digital Awards.
App Success Secrets: Industry Perspectives for Maximum ROI
Unlock app investment success: Industry insights and strategic ROI perspectives for app development and business success.
Behind the Scenes at Shape: Design Reviews
Shape's design review process: Ensuring app excellence through detailed collaboration, quality checks, and platform consistency.
Unlocking the Hidden Potential of Mobile Apps: Maximising Business Returns
Discover how mobile apps can boost your business, from enhancing customer engagement to streamlining processes. Learn with real-world examples and the App ROI Framework.
The Power of Mobile Apps: Why Every Commerce Business Should Have One
Elevate your retail business with mobile apps and loyalty programmes. Discover the power of convenience, personalisation, and engagement in the mobile era.
The Power of UX-Centric Apps in Boosting Business Growth and Brand Loyalty
Maximising ROI with excellent UX design: The power of customer-centric app development and personalisation
Leveraging Apple's New Swift OpenAPI Generator for Creating Network Code
Using Apple's New Swift OpenAPI Generator for easy network code creation in iOS apps. Learn how we integrated it and streamline our development process.
Cracking the Code: Tracking Patients' Health to Assess Treatment Success
Collaborating with the Horsted Institute, utilising the Apple Watch and HealthKit for long-term patient health monitoring and assessing treatment outcomes.
From Snail Genetics to App Code: Olivio Mutaquiha’s Path to Shape
Explore Olivio Mutaquiha's fascinating journey from biology to Android development at Shape.
App Agency Shape Wins Six Prestigious Lovie Awards for the Second Year in a Row
Shape has won six prestigious Lovie Awards for the second year in a row, solidifying their status as one of the most winning agencies in Lovie history.
App Analytics: Turning Data into Actionable Insights
Discover the Power of App Analytics: From Data to Actionable Insights. Learn how to bridge the gap between data and decisions.
The App Retention Recipe: Perfecting the Mix of User Journeys, Analytics, and Resource Investment
Boost lasting app loyalty: Master retention tactics for sustainable growth. Learn how to prioritise, analyse, and commit for success.
Shape Earns Esteemed Recognition with 5 Entries at the 13th Annual Lovie Awards
Shape is once again in the running for this year’s Lovie awards in three different categories.
From iPhone 4 to iOS Developer: The Journey of Casper Riboe
From a curious high school coder to a seasoned iOS developer at Shape. Discover Casper Riboe's passion for retro gaming and knack for problem-solving.
Make Your App a Success
Join us for an exciting 2-hour masterclass where industry thought-leaders and trailblazers spill the beans on turning your app into a growth powerhouse.
Future-proofing your app: 3 actions for long-term success
Here's a comprehensive guide on future-proofing your app through 3 strategies: continuous market research, scalable architecture, & proactive maintenance.
Wonderlust Livestream
Dive into the heart of innovation, get inspired, and feel the adrenaline rush at our office 🍎✨
Wearable technology in Healthcare: A Revolution Beyond Timekeeping
Explore the role of wearables in healthcare. Dive into challenges, potentials, and the future of personalised health monitoring.
Maximising Customer Loyalty: CXO Strategies for Mobile App Success
Explore CXO strategies for mobile app success. Boost customer loyalty with app-centric growth, personalisation, and gamification in the digital age.
Novasa joins Shape
Shape has acquired the Danish mobile application specialist Novasa to further strengthen the position as the leading app development agency in Denmark.
Unlock Your App's Success – 5 Tips on How to Stand Out in a Crowded App Market
The app market is crowded, so it's important to stand out. In this blog you get 5 tips on how to do just that.
From Intern to Platform Lead: Challenges and Long-lasting Friendships
iOS developer Oliver Nielsen, has been on quite a journey from intern to student to developer, and frequent flyer at the many Shape events.
Immutable lists and how they protect your Android app from crashing
Developing Android apps is a fun and challenging process, however, it can be equally as frustrating when facing obscure bugs crashing your app.
Bontouch Join Forces with Shape and Waterland
Bontouch has joined Shape's and Waterland's journey to become the leading digital product agency in the world-
Beyond the screen: Leveraging businesses with AR
AR is transforming the way we shop and interact with digital products, and it’s a powerful tool for businesses to enhance their apps.
WWDC insights with Apple and Shape
Accelerate your app value with four speakers who will share their insights on driving downloads, the importance of quality and engaging users.
Apple Vision Pro: How we believe it will shape the mobile ecosystem
We reflect on the new Apple Vision Pro platform and on what change it may bring to users, businesses and organisations in the near future.
Daily updates from WWDC Sessions
WWDC23 has begun. Each day sessions are released and some of our iOS developers will each give you their top 3.
OK and Solar bring home prizes at the Danish e-Commerce Awards 2023
OK and Solar brought home silver and bronze at the Danish e-Commerce Awards 2023 (E-handelsprisen) despite record high submission this year.
Wishlist for WWDC23
We're looking forward to WWDC 2023 and the unveilings Apple will present. Here are some of our hopes for new features, API's, improvements and hardware.
Android TV and the Sorcerer's Code: Making TV Apps Demystified (Part 1)
Here you get an introduction to the topic of Android TV apps highlighting different challenges and tips based on our experience with the development.
Two Danish Digital Awards Added to the Shelf
Shape took home two Danish Digital Awards in the category Customer Experience with OK a.m.b.a. and Solar.
A Deeper Dive Into the Google I/O 2023 Keynotes
We met at the Shape office for the Google I/O keynote. This blogpost highlights the most interesting announcements and product news.
Another Shape Student Developer Wins Apple’s Swift Student Challenge
For the second year in a row, a Shape student developer has won Apple's Swift Student Challenge. Two Shape student developers entered the competition.
The Rise of Generative AI: The Future of Apps and Smart Devices
The hype of AI has reached new heights, so we peered into the crystal ball and looked at what it may hold for our future in the app landscape.
Waterland and Shape Forge Partnership, Eyeing International Expansion
App consultancy agency Shape aims to become the world’s largest in its market, partnering with Waterland Private Equity.
Insights from the KotlinConf 2023 Keynote
KotlinConf 2023 Keynote was live streamed from the Shape office on 13 April 2023, and android developer, Gerard Sala puts a few words on the contents.
5x Webby Recognitions
Another year where Webby blessed us with recognitions. Shape has 4x nominations and 1x honor at this years Webby Awards.
Most nominated companies at Danish Digital Award
At this years Danish Digital Award Shape ended up being one of the most nominated companies with 5x nominations.
Managing ephemeral self-hosted GitHub Actions runners with Tartelet
Moving our CI setup to self-hosted GitHub Actions runners with Tartelet reduced made our builds 3-4 times faster and reduced monthly cost by 20%.
Solar & OK strikes at eCommerce Awards
Out of 1200 submitted companies the top 5 has now been selected for the annual eCommerce Awards (E-handelsprisen) and two of our clients are nominated.
Single- or multi-purpose apps? – which way to go and why
Single- and multi-purpose apps have their advantages and disadvantages, so choosing which one to go with is a matter of asking the right questions.
The Business Opportunities of Apps 2.0
How do apps make businesses grow? And why should they be a part of your overall strategy? Be where the consumers are and embrace apps 2.0.
Come Join Us at Mobile Copenhagen 2023
Come join Shape at this year's Mobile Copenhagen Conference for a day filled with expert knowledge and tips on how to win the mobile space.
Mobile commerce
More than just a trend, mobile commerce is a relevant value proposition for many companies embracing digitalisation.
From printed media to an outstanding digital platform
ALLY was born as an important strategic alternative to print. Learn about how this new media-platform has been driving Aller Media's digital strategy
The journey from a physical to a digital value proposition
We care for our clients’ purposes and goals and that these are aligned with our capabilities in order to deliver top-quality services and solutions.
Shape part of Webby’s International Index
Recognized as being among the best performing digital agencies, winning 6 Lovie, and being named a top5 financially led Digital Agency in DK.
The Testing Mindset
Testing frameworks are irrelevant if we don't understand that testing is a mindset. Learn how Quality Assurance Engineers are advocating for quality.
Native vs. Cross-Platform Apps: Why it Matters for Your Digital Strategy
In the following, we dive deep into both native and cross-platform apps, presenting the pros and cons of each developmental approach and why it greatly affects your strategic outcome.
Shape continues to be a top performer among the Danish Agencies
Shape is once again in the Top 5 for financial performance among agencies. This is the second year in a row Shape makes the top 5 list.
Shape wins 6 Lovie Awards
This year Shape was, across the whole of Europe, the company with the most finalists within the Apps, Mobile & Voice category.
Shape with the most finalist apps at Lovie Awards
Shape is, across the whole of Europe, the company with the most finalists within the Apps, Mobile & Voice category.
Kasper Munch Wins Apple’s Swift Student Challenge
Apple has announced the winners of this year’s Swift Student Challenge and Kasper Munch, iOS developer at Shape, has won this year’s challenge!
Award nominations 2022
Award Nominations for Shape in 2022
WWDC Wishlist
We have asked our iOS developers at Shape what they hope to see at this years WWDC and compiled a complete wishlist for you to read
Surfer Dude Meets Business Strategist: Always Wanting to do Better
Villads has an impressive background from providing professional tech assistance in primary school to reaching his professional and personal goals.
Stepping into the real world: Living out the creative dream
Karoline started her career here at Shape and has moved from small projects to being in charge of her own – a role she enjoys.
From England to Denmark: Learning New Skills and Growing Roots
iOS Developer Dawid Bazan is also the guy with the biggest smile in the Shape office and a genuine wish to help everyone and make them feel comfortable.